
As of June 1, AWS will no longer allow sub-account transfers or new commitments to be pooled and reallocated across customers. Barrow says the shift is happening because AWS is investing billions in new data centers to meet demand from AI and hyperscale workloads. “That infrastructure requires long-term planning and capital discipline,” he said.
Phil Brunkard, executive counselor at Info-Tech Research Group UK, emphasized that AWS isn’t killing RIs or SPs, “it’s just closing a loophole.”
“This stops MSPs from bulk‑buying a giant commitment, carving it up across dozens of tenants, and effectively reselling discounted EC2 hours,” he said. “Basically, AWS just tilted the field toward direct negotiations and cleaner billing.”
What IT buyers should do now
For enterprises that sourced discounted cloud resources through a broker or value-added reseller (VAR), the arbitrage window shuts, Brunkard noted. Enterprises should expect a “modest price bump” on steady‑state workloads and a “brief scramble” to unwind pooled commitments.
If original discounts were broker‑sourced, “budget for a small uptick,” he said.
On the other hand, companies that buy their own RIs or SPs, or negotiate volume deals through AWS’s Enterprise Discount Program (EDP), shouldn’t be impacted, he said. Nothing changes except that pricing is now baselined.