
Mukul Girotra, Ecolab: The AI infrastructure revolution is forcing a complete rethinking of how thermal, water, and power systems interact. It’s breaking down decades of siloed engineering approaches that are now proving inadequate given the increased rack demands.
Traditionally, data centers were designed with separate teams managing power, cooling, and IT equipment. AI scale requires these systems to operate holistically, with real-time coordination between power management, thermal control, and workload orchestration.
Here’s how Ecolab is addressing integration:
We extend our digitally enabled approach from site to chip, spanning cooling water, direct-to-chip systems, and adiabatic units, driving cleanliness, performance, and optimized water and energy use across all layers of cooling infrastructure.
Through collaborations like the one with Digital Realty, our AI-driven water conservation solution is expected to drive up to 15% water savings, significantly reducing demand on local water systems.
Leveraging the ECOLAB3D™ platform, we provide proactive analytics and real-time data to optimize water and power use at the asset, site and enterprise levels, creating real operational efficiency and turning cooling management into a strategic advantage.
We provide thermal, hydro and chemistry expertise that considers power constraints, IT equipment requirements, and day-to-day facility operational realities. This approach prevents the sub-optimization that can occur when these systems are designed in isolation.
Crucially, we view cooling through the lens of the water-energy nexus: choices at the rack or chiller level affect both Power Usage Effectiveness (PUE) and Water Usage Effectiveness (WUE) of a data center, so our recommendations balance energy, water, and lifecycle considerations to deliver reliable performance and operational efficiency.
The companies that will succeed in AI infrastructure deployment are those that abandon legacy siloed approaches and embrace integrated thermal management as a core competitive capability.